Learn to build successful hospitality sales and marketing plans in the tourism and accommodation sectors
with this unique cooperative education program
Tourism and Hospitality are the world’s fastest growing industries and one of the largest area of employment. 1 in 11 of the world’s jobs are supported by the tourism and hospitality industry. Get the best out of this unique opportunity and learn from industry professionals and highly-qualified instructors.
Private College Education
This college is a private government accredited career college located in Vancouver and Toronto. Programs provide industry certifications recognized by national and international associations in Finance, Accounting, Marketing, Hospitality, Management and more.
Along with high quality education in small size classes, the college offers guaranteed professional internships that will provide a practical learning experience and where you can apply your knowledge. With this local partner college, you have the chance to:
- Participate in small interactive classes that encourage a dynamic participatory learning environment
- Learn industry professionals and highly-qualified instructors
- Qualify for your certification by the Canadian Institute of Management (CIM)
- Strengthen your résumé with Canadian career experience
- Take part in an unpaid co-op position in a field relevant to your studies
About the Hospitality Sales & Marketing Coop Program
Students acquire industry knowledge through an internationally recognized Hospitality program, and gain Canadian work experience through a co-op internship placement. Tourism & Hospitality are two of the fastest growing industries, and the largest area of employment in the world. Graduates enjoy a wide variety of positions in many career areas. The program is offered in 18 month periods, each composed of a 50% academic and a 50% paid co-op placement component.
Diploma in Hospitality Sales & Marketing Co-op program gives students the necessary skills to achieve their objectives through topics such as market segmentation, market research, advertising, public relations, pricing, and revenue maximization.
Students acquire industry knowledge through an internationally-recognized Hospitality program, and gain valuable paid Canadian work experience during the co-op work term.
Students will be prepared for a variety of hospitality industry positions such as hospitality marketing assistant, sales associate, public relations coordinator, and more.
Co-op Work Placement
This paid Work Experience is an integral part of the Co-op program. Students will apply the theories learned in class in real world work settings that are relevant to their field of study and align with the learning objectives of the program. Program Orientation and Pre-Placement classes will prepare you for finding a suitable paid work experience opportunity. Throughout the work experience term, you will receive the support and guidance of a dedicated Co-op Program Advisor who will work with you and ensure that you receive all the support that is needed to successfully complete the program.
Co-op positions vary depending on an employer’s needs, and the student’s English and professional skills. Your work schedule and wage will be determined by your employer.
Coop Services Include:
- Permit sponsorship
- Documentation support
- Interview and job preparation
- Résumé building
- Explanation of government reporting procedures
- Job search tips and up to 2 guaranteed interviews
Am I eligible for the Hospitality Sales & Marketing Co-op Program in Canada?
Students who are interested in taking part in the Hospitality Sales & Marketing Co-op Program must have a secondary school diploma or equivalent (accepted secondary school diplomas must be from Canada or the USA); or be at least 18 years of age, and pass a superintendent approved qualifying test.
International Students must demonstrate a high intermediate level of English with our online written test and arranged speaking interview. The online written test is exempt if iBT 70, IELTS 6, ILSC I4 or CLB8 is presented. Also the online written test is exempt if ILSC’s Hospitality Management Preparation Certificate program is completed.
Study & Work Permit Regulations
You will be required to apply for a study permit plus a co-op work permit as work is required to complete this program in Canada. After registering, you will receive a letter from the school that confirms you need to complete a work placement in order to graduate and your co-op placement or internship totals 50% or less of your study program. You must apply for your co-op work permit at the same time as your study permit. All international students registered in one of these co-op programs will be provided with the necessary documents and instructions to apply for a study permit plus co-op work permit for Canada.
Post Graduate Work Permit Canada
Students who complete a full-time program lasting for longer than 8 months may be eligible to apply for a Post Graduate Work Permit. Post Graduate Work Permits may not exceed the length of study time. Please see the Government of Canada Website for more information.
Hospitality & Marketing Co-op Schedule
Students will benefit from qualified instructors with years of experience in the industry. Classes are Monday to Friday 9 am to 4 pm and one hour is intended for lunch break.
Students taking the daytime program will follow the same course schedule from 9:00 AM–2:30 PM during all study portions. During the first 24 weeks of the program, students will also take the Work Placement Skills Course to prepare them for their Co-op placement.
| Time | Monday | Tuesday | Wednesday | Thursday | Friday |
|---|---|---|---|---|---|
| 9:00 AM – 12:00 PM | Class | Class | Class | Class | Class |
| 12:00 PM – 1:00 PM | Lunch | Lunch | Lunch | Lunch | No Class |
| 1:00 PM – 2:30 PM | Class | Class | Class | Class | No Class |
| 2:45 PM – 4:00 PM | WPS* | WPS | WPS | WPS | No Class |
WPS – Work Placement Skills class that will prepare student for their co-op placement.
After students complete their co-op placement, they will return for a 2 weeks course. The schedule for the post placement academic study is bellow.
| Time | Monday | Tuesday | Wednesday | Thursday | Friday |
|---|---|---|---|---|---|
| 9:00 AM – 12:00 PM | Class | Class | Class | Class | Class |
| 12:00 PM – 1:00 PM | Lunch | Lunch | Lunch | Lunch | No Class |
| 1:00 PM – 2:30 PM | Class | Class | Class | Class | No Class |
Hospitality Sales & Marketing Co-op Program Fees and Starting Dates
The length of the Hospitality Sale & Marketing Co-op Program is 50 weeks which includes 24 weeks of academic studies + 24 weeks of Co-op placement + 2 weeks of tutorial study.
If you wish to receive information regarding the Hospitality Sales & Marketing Co-op Program fees and starting dates, please Contact us.
The program fee includes:
- Registration fee
- Tuition
- Books and study material
- Co-op Service fee
“I was placed at a coffee shop in North Vancouver. The location was just amazing. From the counter we had a great view over the ocean and the mountains in the horizon. It was, more or less, always busy and the customers were so nice and polite and were always interested in knowing where you were from. What I like most about Vancouver is the diversity of people and the beautiful surroundings. We went hiking a couple of times, had a Halloween party, saw the Chinese New Year Parade, celebrated Canada Day and much more. Besides that I visited Whistler, Bowen Island, Sunshine Coast, Toronto and Victoria.” – Andreas, Denmark
“My adventure started off in Rocky Mountains where I worked at a mountain resort. During my time there I got to see wonderful nature and magical views when I was hiking. It was also a lot of other fun things to do including mountain biking, horseback riding, white water rafting and canoeing. After the summer season was over I decided to move to Vancouver and now I live in an apartment in beautiful Yaletown. I work in a coffee shop downtown as well so that fits me perfectly.” – Anne, Norway
“Coming to Vancouver has really been a learning experience. I saw myself mature in ways I thought I had been. Learning from the pros and seeing the difference between learning at university and mentoring/ learning at work. The ability to stand my own and explore this great city. Since coming here I have found my confidence and passion of product design. Whether it’s from presenting or talking to clients I know I saw myself improve. Thank you, Canada.” – Faith, United Kingdom
“My first job was at a coffee shop chain. I worked there for 2.5 months as a Barista. I also got a job as a server in the restaurant at a private tennis club. During this work abroad experience my English improved a lot. That’s mainly because I use different expressions than I learned in school. I can use a broader vocabulary now. Also, I met new people that have different cultures. All the Canadians here are really kind and helpful.” – Ilse, Germany
“I have had a great experience coming to Vancouver. Within the 2 months I have gained so much experience in life and at the workplace. I see myself being more independent and confident, which was one of my main goals. I’m so happy I found Latitude, they worked so hard to make sure I get an internship.” – Shiny, United Kingdom
“I started to work as a Barista at one of the many coffee shops here in Vancouver. I pretty much worked all summer except for going on two trips, one to Seattle and the other to Toronto. I usually went to the weekly pub nights which were a really fun time. All these events helped me meet so many new awesome people.” -Rasmus, Sweden
“As part of my International Business Management studies, I was required to complete an internship so I decided to go to Toronto as I have family there. I learned a lot about the marketing industry and about Canada as well. I have benefited a lot from the work and from the cultural experience during my stay in Canada.” – Alex, United Kingdom
